By Brett Franks, Co-Founder / Lead Strategist at Elite AEO Labs Your Google rankings are holding. Traffic looks stable. And somewhere in the back of your mind, you’re wondering whether all this AI search disruption actually applies to your firm yet – or whether you have a few more months to watch and wait. That…
By Brett Franks, Co-Founder / Lead Strategist at Elite AEO Labs Your Google rankings are holding. Traffic looks stable. And yet when someone asks ChatGPT, Perplexity, or Google’s AI Mode to recommend a firm like yours, your name doesn’t appear. That gap isn’t a glitch. It’s a structural problem – and it’s widening every week…
AI search engines now drive business discovery by using advanced algorithms to recommend companies. This article summarizes how those systems work, with emphasis on Answer Engine Optimization (AEO), entity trust signals, and retrieval-augmented generation (RAG). It outlines core algorithms, the effects of AEO services, and practical steps organisations can take to improve AI-driven visibility. What…